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Your partner for technology, services, and solutions that drive your golf business forward.

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Capabilities

The fundamental tools you need to succeed.

The tools from NBC Sports Next do more than just connect you to millions of golfers through our marketplaces; we also have the products you need to manage and grow your golf course operation.

Marketing

Best-in-class tools to tell your course’s unique story.

Our marketing solutions give you the ability to stay in contact with your golfers and keep them coming back time and again.

Golf Course Management Solutions - Consulting

Consulting

The tools you’ll need to manage your brand, expenses, resources and revenue.

Get the most out of our marketplace and technology solutions with the resources to maximize your returns.

Group Purchasing

Our group purchasing program delivers bottom-line savings.

What began as a way to bring our parent company’s buying power to your food and beverage purchases has expanded into new categories, including golf course equipment, golf course agronomy and landscaping, technology, food and beverage and many more.

Golf Course Management Solutions - Group Purchasing

Why choose NBC Sports Next for your Business?

11000 +

Golf course partners worldwide.

3000000 +

Registered GolfNow Users.

850000

Golfer Reviews of 14,750 Courses Worldwide.

955

MM in revenue for course partners in 2022.

The Latest From The The Approach

Videos

INSIDE A DAY WITH AARON WOODARD IN LOS ANGELES

August 19, 2025

Meet the GolfNow Market Sales Manager who celebrates every course’s achievements like they’re his own. As a Market Sales Manager in the Los Angeles region, Aaron Woodard brings both his passion for golf and his commitment to helping courses succeed. An avid golfer himself, Aaron understands the challenges operators face and works side by side…

Videos

GOLFNOW CONTINUES EXPANSION WITHIN THE OFF-COURSE SPACE

August 14, 2025

Hear from Chris Anderson, National Director of Entertainment and Off-Course, as he dives into GolfNow’s expansion into the off-course space.

News

GOLFNOW SETS INDEPENDENCE DAY RECORDS AS GOLF PARTICIPATION CONTINUES TO SURGE IN 2025

July 11, 2025

Industry-Leading Tee Time Booking Service Sees Nearly 13 Percent Increase in Golf Rounds Facilitated on July 4